Presentation:
The Bachelor's Degree in Marketing trains professionals to understand and apply marketing strategies in various commercial contexts. The program combines theoretical and practical courses to develop skills in market analysis, marketing communication, and product management.
Marketing degree program
The Bachelor’s degree in Finance offers a comprehensive course covering the fundamentals of financial management, market analysis and financial management tools. This program aims to train professionals capable of understanding, analysing and managing the financial challenges faced by businesses and institutions.
First Year Semester 1
First Year Semester 2
Second Year Semester 3
Second Year Semester 4
3rd Year Semester 5
3rd Year Semester 6
- Management principles 143 hours of lectures + 21 hours of tutorials
- Financial Accounting 142 hours of lectures + 21 hours of tutorials
- Microeconomics 42 hours of lectures + 21 hours of tutorials
- Mathematics 142 hours of lectures + 21 hours of tutorials
- Introduction to Law42 hours of lectures
- Financial Mathematics21 hours of lectures + 21 hours of tutorials
- Business English21 hours of lectures
- Certification C2i 21 hours of lectures
- Management Principles 243 hours of lectures + 21 hours of tutorials
- Financial Accounting 242 hours of lectures + 21 hours of tutorials
- Mathematics 242 hours of lectures + 21 hours of tutorials
- Descriptive statistics42 hours of lectures + 21 hours of tutorials
- Macroeconomics42 hours of lectures
- Commercial Company Law42 hours of lectures
- Business English21 hours of lectures
- ICT skills 21 hours of lectures
- Management42 hours of lectures + 21 hours of tutorials
- Management Accounting42 hours of lectures + 21 hours of tutorials
- Marketing42 hours of lectures + 21 hours of tutorials
- Company visits/conferences 21 hours of practice
- Business English21 hours of lectures
- Entrepreneurial Culture 121 hours of lectures
- Fiscality 42 hours of lectures + 21 hours of tutorials
- Inferential Statistics42 hours of lectures + 21 hours of tutorials
- GRH42 hours of lectures + 21 hours of tutorials
- Diagnostic financier42 hours of lectures + 21 hours of tutorials
- Production Management42 hours of lectures + 21 hours of tutorials
- Methodology Internship Report21 hours of practice
- Business English21 hours of lectures
- Entrepreneurial Culture 221 hours of lectures
- Audit42 hours of lectures + 21 hours of tutorials
- Monetary Economy42 hours of lectures + 21 hours of tutorials
- Marketing strategy21 hours of lectures + 21 hours of tutorials
- Product and price management42 hours of lectures + 21 hours of tutorials
- Marketing research42 hours of lectures + 21 hours of tutorials
- Consumer behaviourElaboration
- Internship report defence21 hours of lectures
- English21 hours of lectures
- Entrepreneurial culture 342 hours of lectures + 21 hours of tutorials
- Capital markets42 hours of lectures + 21 hours of tutorials
- Marketing financial products42 hours of lectures + 21 hours of tutorials
- Distribution strategy42 hours of lectures + 21 hours of tutorials
- Communication marketing42 hours of lectures + 21 hours of tutorials
- Marketing data analysis42 hours of lectures + 21 hours of tutorials
- Preparing a dissertation21 hours of practice
- English21 hours of lectures
- SPSS software21 hours of lectures
- Electronic commerce42 hours of lectures + 21 hours of tutorials
- Commerce international42 hours of lectures + 21 hours of tutorials
Admissions
To be admitted to the Bachelor’s degree in Marketing at UAS, applicants must hold a high school diploma or equivalent qualification. The application file must include transcripts, a copy of the diploma, proof of identity and, where applicable, a cover letter. After reviewing the application, shortlisted candidates may be invited for an interview. Final admission is confirmed after validation of the application and payment of registration fees.
Other programs at UAS – FSEG
